Farming and Agriculture

The Aura Farming Kid: Viral Boat Dance Phenomenon That Has Nothing to Do with Farming

14 July 2025, Jakarta: Despite the name, the “Aura Farming Kid” craze sweeping social media has absolutely nothing to do with actual farming or agriculture. Instead, it’s a viral cultural phenomenon centered around an 11-year-old boy, Rayyan Arkan Dikha, whose energetic and mesmerizing dance atop a boat during Indonesia’s traditional Pacu Jalur longboat race has captured global attention.

The term “Aura Farming” originated as an internet nickname—mistaken by many as a farming-related activity—but it actually describes the dynamic and expressive gestures Rayyan performs to rally and energize his boat team. His dance movements, full of dramatic arm waves and anime-inspired “energy aura” poses, have become a massive hit worldwide, sparking viral videos, memes, and dance challenges.

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What is the Pacu Jalur Festival?

The Pacu Jalur festival, held annually in Riau Province, Indonesia, is a centuries-old longboat race with deep cultural roots. A unique aspect of the race is the presence of a young dancer standing at the front of the boat, whose role is to motivate the rowers and entertain spectators with expressive movements. Rayyan’s recent performances have brought unprecedented attention to this tradition.

Viral Sensation Beyond Borders

Since videos of Rayyan dancing went viral, millions around the world have joined in, recreating his moves and celebrating the joyful energy of the “Aura Farming” dance. While some initially confused the term with agriculture, the phenomenon is purely about rhythm, culture, and self-expression.

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