Vive Announces New Midac® 4 for Sugarbeets in North Dakota
30 August 2025, Ontario: Vive Crop Protection is thrilled to announce the release of Midac® 4 in North Dakota for sugarbeets in the 2026 growing season. Backed by cutting-edge technology advancements, Midac 4 delivers the same trusted protection growers previously had with Midac FC, now in a new, more efficient 4 lb. solution.
With Midac 4, sugarbeet growers will have access to a powerful, cost-effective insecticide that seamlessly integrates with liquid fertilizer applications, offering unmatched convenience and performance against sugarbeet root maggot.
Why Growers Should Choose Midac 4
- Unmatched Compatibility: The only imidacloprid insecticide for sugarbeets that mixes smoothly with liquid fertilizers, micronutrients, and other crop inputs – like Vive’s AZteroid® FC 3.3 fungicide – saving time and simplifying planting applications.
- Broad-Spectrum Pest Control: Provides long-lasting control against sugarbeet root maggot as well as aphids, flea beetles, leafhoppers, and whiteflies.
- Easier Handling: Offers a more user-friendly and economical solution compared to granular alternatives like Counter® 20G.
“For years, growers were forced to choose between applying liquid fertilizers at planting or protecting their crop with imidacloprid,” said Steve Eskelsen, Northwest Technical Sales Agronomist at Vive. “We’re excited to introduce this unique imidacloprid product that eliminates that compromise for North Dakota sugarbeet growers.”
Midac 4 is approved under a North Dakota SLN 24(c) registration, effective immediately and valid through December 31, 2030.
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